Joe "Wholesaler" Lococo passed on May 29th 2015, age 70. He was surrounded by 40 family members, sharing comfort and laughs. Deeply loved husband of Carol (nee Kizewski) for 51 years. Proud father of Sherese (Dave) Hildenbrand, Steve (Socorro) Lococo, Lynn (John) Regozzi. Nanu to Alyssa, Veronica, Drew, Joseph, Lexi and Ricky. Honored brother of Marion (Dominic) Zizzo, Rose (Mario) Carini and Antoinette (Salvatore) Carini. Now in the arms of equally beloved parents Steve and Dora Lococo. Rejoined with dearest friends Dave Zoromski and Pat Morgese. Joe had a long wholesale produce career, spending many years on "Commission Row" long before it was a fashionable hang out. Widely respected and loved for his "colorful" language, sense of humor and his loyalty to friends. Joe loved fishing, hunting and cooking for a crowd. Joe had a large, generous heart with a deep joy and commitment to family. In many ways he was "Godfather" to all. He leaves a vast, empty, unfillable space. We will miss you forever.